Tip# 216 -
Hypnotic Language in Action -
Part 5 – Really Powerful Hypnotic Persuasion & Influence Skills -
16th August, 2007
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“Become An Exquisite Communicator And Massively Increase Your Success”
Read on to
discover how you can save nearly £100 when you get our new Hypnotic Language
Masterclass audios at an ultra-low introductory price.
When I went on my first NLP Practitioner training, I was
inspired by what it’s possible to do when you develop your linguistic skills. I
made a promise to myself: I said to myself
“Whatever you do, you have to
become skilled with language.”
Some of the things
that blew my mind & that I wanted to have for myself included…
·
Being able to develop rapport (the
‘trust me’ state) within moments.
·
Getting people to
go into trance in the course of an ordinary conversation.
·
Using a few words help someone who’s stuck
move forward & take
action.
·
Learning to use
hypnotic language as a natural and fluent aspect of my communications to
guide people in the direction I want them to go.
Many of the world’s most successful people are unusually
skilled with language. Your ability to communicate exquisitely has a direct
relationship to…
·
Your ability to
have great relationships with
others.
·
The
high levels of material
success you can enjoy.
·
Your ability to
reach & exceed your goals (and appreciate them once you have).
Does this
all sound a bit ‘pie-in-the-sky’?
Consider this – what would happen to your levels of success if you were able to…
·
Be a far more
effective public-speaker, leading to improved career prospects.
·
Be a better
conversationalist and storyteller, improving your social standing.
·
Be a better
communicator,
with happier relationships with family and friends.
·
Be a more
effective ‘change-worker’, helping your clients and yourself even more.
·
Be far more influential, leading to
more success in every area of
your life.
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I look forward to
hearing how you've put what you've learned into action, & improved the quality
of your life!
Best wishes from
your friend,
Jamie Smart
PS. This offer will
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PPS.
This audio contains real-life examples of the patterns from the
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learning.
This Week's Tip...
Hypnotic Language in Action - Part 5 - Really Powerful Hypnotic Persuasion &
Influence Skills
This week,
we’re exploring the powerful use of hypnotic language in the classic sales
context. Earlier in my career, I was involved in selling coaching, training &
consulting services to businesses. In the process, I learned some really
powerful hypnotic persuasion & influence skills you can put into practice right
away, & that I’m going to share with you today.
The
structure of these sales was typically an initial meeting to gather information,
then a presentation to the decision makers recommending a way forwards. At the
start of that meeting, once the greetings & small talk were complete, I’d say
something like this:
So…we’re all here… and
we’ve all come here today with a particular reason in mind…because two weeks
ago, we met here to explore your business objectives… the issues you face… your
specific needs… & your particular goals…and the reasons why it’s so important
that you deal with them now…and I promised to come up with an action plan that
addressed those...so as you sit here listening to me… We’re going to walk
through that action plan together…and if when we get to the end of that… you
feel that it has accurately reflected your situation…and that it has tackled
your issues effectively…and that it has spoken to your goals & aspirations in a
way that looks realistic & achievable…and of course you agree the price we’ve
calculated represents value for money…then I’m going to ask you to sign the
acceptance form I’ve brought with me so you can eliminate those issues and
achieve the things that are important to you. Does that seem fair enough?
As usual,
let’s look at this bit by bit
|
Section |
Hypnotic Language Patterns |
|
“So…we’re all
here…” |
This is a classic “yes set” statement, pacing the listener’s current
reality. No-one is going to say “I’m not!” The amazing thing is that in
print, you’d think this is outrageous, but in speech, I say this sort of
thing all the time (Eg. “So, it’s Thursday” or “So, we’re here in
London”). People say “yes” on the inside. Oh yeah, & the word “here” is
ambiguous, & is also a nice command to “hear” what I’m saying.
|
|
“and” |
Words like “and”, “as”, “while”, “because” and “so” are linkage words.
You can use them to create a smooth & uninterrupted flow of thoughts in
the mind of the listener (you can listen to the clip from our Hypnotic
Language Masterclass I analysed last week
here and hear me using linkage words throughout).
|
|
“we’ve
all come here today with a particular reason in mind” |
This is what’s called a truism. No-one showed up because they wandered
in off the street – they came for a reason. This serves as a pacing
statement, and also gives the impression that I “Know Things…” After
all, I’m making statements about the inner worlds of everyone in the
room, & they’re agreeing with them!
|
|
“because…”
|
“Because” lets the listener know that they’re about to hear a reason for
what’s just been said. This immediately makes what’s been says more
plausible, even if the reason is chutney (though in this case, the
reason was a completely valid one).
|
|
“two weeks ago, we
met here to explore your business objectives… the issues you face… your
specific needs… & your particular goals…” |
Again, a pacing statement. But it will also begin to re-access the
previous meeting, the things we explored, the insights they may have
had, & the states they will have accessed. This is called
“backtracking”, & connects the last meeting to the present one in their
minds. It’s useful to do in any context where there’s a gap of time, &
you want to create a bridge between the two events. It also will bring
to mind the various issues, goals etc that are the whole reason they’re
considering investing in this particular business project.
|
|
“and the reasons
why it’s so important that you deal with them now…” |
In
the previous meeting, I will have explored the reasons & motivations for
taking action. This reminds them of those reasons (if they’d used
specific keywords, I would use them at this point too).
|
|
“and I promised…”
|
“And I promised…” – and here I am making good on that promise,
demonstrating my consistency & trustworthiness.
|
|
“to come up with
an action plan that addressed those...” |
I
don’t remember where I learned this, but someone once told me that
action plans get acted upon, while proposals get passed from person to
person waiting for a decision. From then on, I called all my proposals
“Action Plans”. |
|
“so as you sit
here listening to me… “ |
Pacing statement.
|
|
“We’re going to
walk through that action plan together…” |
This is kind of ambiguous. Am I saying that we’re going to walk through
the document / powerpoint together, or that we’re going to do the work
that it suggests together?
|
|
“and if when we
get to the end of that…
|
This is setting up an if-then statement. This is called a conditional
close (or sometimes the “half-nelson close) in classic sales literature.
It also presupposes that we will get to the end of it – the end of what?
Walking through the action plan, or doing the action plan?
|
|
“you feel that it
has accurately reflected your situation…and that it has tackled your
issues effectively…and that it has spoken to your goals & aspirations in
a way that looks realistic & achievable…”
|
Putting it all into the past tense – they need to imagine being at the
end of the “walk-through” process, having the experience this describes,
in order to make sense of the sentences. People won’t do something until
they imagine doing it, so I want them to imagine being at the end of the
walk-through, feeling it’s what they want.
|
|
“and of course you
agree the price we’ve calculated represents value for money…” |
This is a bit ambiguous. It’s structured as part of the “if” statement,
but it’s a great time to throw in a fun embedded command like “agree
the price”
|
|
“then I’m going to
ask you to sign the acceptance form I’ve brought with me…” |
Closing the if-then loop. It’s perfectly reasonable – if I’ve done my
bit by coming up with an approach that ticks all the boxes, then I’d
like them to do their bit by signing on the line.
|
|
“so you can
eliminate those issues and achieve the things that are important to
you.”
|
Again, people love reasons for things, so I like to remind them of the
reasons why they can feel good about signing on the line.
|
|
“Does that seem
fair enough?” |
This is the most important bit. You ask this question, then you wait.
Resist the temptation to fill the vacuum. You wait for them to respond.
I’ve waited as long as a minute for a response. In another meeting, the
sales director smiled, loosened his collar, then said “I think the
temperature just went up in here”. If there’s another decision maker
they haven’t told you about, this is where they’ll reveal them to you.
Most of the time, though, people will say “Yes”. Once they’ve done that,
you’ve pre-closed the deal. All that remains is to do what you said
you’re going to do.
|
I love the
conditional close so much that once I learned it, I used it on virtually every
consulting deal I did (I use it elsewhere too!)
I mean,
think about it. You’re sitting here, reading this tip, so you’ve obviously got
some purpose for doing so. And you’ve got this far, which means you’ve probably
already begun to identify some of the situations & context where you can apply
what you’ve learned here today. So I’d like to make an invitation to you. If you
feel that what you’ve read makes sense, & you’ve identified a context where it
could be useful, then I’d like you to put it into practice within the next 7
days, and find out what results you get, because you can learn so much more by
taking action than just by reading about something. Does that seem fair enough?
You can listen to me demonstrating & explaining hypnotic language today
in-depth on our new Hypnotic Language Masterclass audio product. In fact, when you order it
today, you’ll get the product at a special introductory price & get free
bonus materials worth nearly £100 (that’s almost $200 US!) The recordings
are full of covert & overt demonstrations, so you can listen to them again &
again & keep learning new things.
When you order the MP3s, you can be listening to me demonstrating & explaining
these patterns in depth within the hour!
To find out how you can take advantage of our special launch offer, save money &
get your free bonuses worth nearly £100,
Click here for the Hypnotic Language Masterclass CD Set
Click here for the Hypnotic Language Masterclass MP3s
Have a great week!
Best wishes
Jamie
Jamie Smart
director of training
jamie.smart@saladltd.co.uk
If you have found this tip useful, please share it with any friends, family,
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jamie.smart@saladltd.co.uk
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