Jamie Smart’s NLP tip #11
Learn to use your most powerful tool, 18 March 2003
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If you only have 30 seconds, see the summary
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This Week’s Tip
I was having a chat with someone recently who had an incredibly deep & resonant voice. The things he was saying to me were all the more persuasive because his voice felt good to listen to. Now, I was coaching him, so it didn’t actually suit me to be persuaded by what he was saying at that moment. As soon as I realised what was happening (about 30 seconds in… I think!) I snapped out of it and started listening to him in a different way. But I was struck once again by just how powerful your voice is as a tool for persuasion.
Your voice is probably your most powerful tool as a persuader. Your ability to speak with flexibility and control can have dramatic results. You can practice learning to control & vary your…
Tone
Pitch
Rate
Rhythm
Volume
Timbre
and many other voice ‘analogues’
1. Choose a vocal quality (eg. rate of speech) and vary it. Go to the extremes (eg. see how fast you can talk, how slow you can talk etc.) Do this for each of the vocal qualities in the list above.
As you start to listen more closely to other people, you will begin to recognise the differences in the ways they speak. Matching their voice characteristics can be powerful for building rapport, and is usually outside a person’s conscious awareness.
2. Once you have established that you can vary a particular vocal characteristic, practice using it the next time you are on the phone with someone to get rapport.
Command tone down
The pitch & tone of voice you use toward the end of a sentence determines at a deep unconscious level what ‘kind’ of sentence it is:
Rising pitch & gets processed as a question.
Level pitch " gets processed as a statement.
Descending pitch ( gets processed as a command.
Which do you think is most useful to use when making suggestions to the people you wish to influence?
3. Practice saying a sentence (Eg. “Have you got any questions?”) with a rising pitch, then a level pitch, then a descending pitch.
The descending pitch opens up the ‘command module’ in someone’s brain. People are more likely to do what you want them to do if the request is made with a descending pitch, because their brain will process it as a command.
4. Identify the things that you want others to do in persuasion situations, then check what pitch you’re using. Practice making those requests using ‘command tone’ then notice what a difference it makes.
I was running a one-day session on NLP for a branding agency last year, and I told them about command tone. One of the participants was from Australia, and asked what effect the characteristic antipodean ‘question tone’ would have. I replied “It won’t have any effect at all?” with a rising voice tone, and she got the point. If you want people to follow your instructions, command tone down will make it more likely to happen.
More advanced
Practice using ‘command tone’ on every word within a sentence, so the overall effect is like a series of waterfalls. The impact on the listener is significant.
Summary
Your voice is one of your most powerful influence tools…
1. Choose a vocal quality (eg. rate of speech) and vary it. Go to the extremes (eg. see how fast you can talk, how slow you can talk etc.) Do this for each of the vocal qualities in the list above (see main text when you’ve got a moment J)
2. Once you have established that you can vary a particular vocal characteristic, practice using it the next time you are on the phone with someone to get rapport.
3. Practice saying a sentence (Eg. “Have you got any questions?”) with a rising pitch, then a level pitch, then a descending pitch. Descending pitch activates the ‘command module’ in the brain.
4. Identify the things that you want others to do in persuasion situations, then check what pitch you’re using. Practice making those requests using ‘command tone’ then notice what a difference it makes.
Until next time
Until next time, start having fun expanding your repertoire of voice tones, pitches, rates (mimicking cartoon character voices is a great source of inspiration.) And remember… practice, practice, practice… (repeat with descending voice tone.) J
best wishes,
jamie
PS. Are you already an NLP Practitioner or Master Practitioner who would like to get another perspective on NLP? We offer a 1/3 discount on prac & master prac training if you already hold that certificate. Our workshops are small group sessions over 20 days so you really get the opportunity to build your skills. With us, you & your results count.
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jamie smart
director
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